Tuesday, October 30, 2012

Good Grades Pay Off

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Is this young man happy, or what ?
 Dear Mr. Rothberg:

Good evening.  Here is a picture of my son Jared with his new iPad which he purchased by saving all of his Congratulatory gift cards sent to him by Laticrete for his straight A report cards.  He was quite proud of his purchase and how he earned the award.
This program is a wonderful way for a company to support our children and encourage them to perform.  As an HR professional who has worked with several company programs, I am very pleased to see this type of family support from Laticrete. Your personal notes from the CEO are a wonderful touch as well.
Our daughter, Savannah, has been looking forward to her fourth grade year so she can participate in the program as well.  Many of their friends have told them they wish their dad worked for Mr. Joe's company!  Great.

From a proud and thankful mother,
Thank you,
Tammy Raybuck Still

A note from Jared:
Dear Mr Rothberg, thank you so much for the Amazon gift cards. It was a great incentive for me to get straight A's. I have enjoyed playing with my brand new iPad and using it for school-work. This is now a Great incentive for me to get straight A's again.

Jared Still

Note of explanation:
Laticrete sends Amazon gift card awards to children of company employees who receive straight A's on their school report cards. Each report card with straight A's receives an Amazon gift card!

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Monday, October 29, 2012

New Laticrete Guy

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Jeremy Cantrell has joined the Laticrete team as our Contractor Sales Representative for Alabama, Louisiana, and Southern Mississippi.  Jeremy most recently was the owner and operator of Southern Touch Flooring.

Jeremy lives in Youngsville, LA with his wife Tisha and their daughter Landrie.  In his free time, Jeremy enjoys hunting and riding ATVs.

Looking for Laticrete support on your jobsite in Alabama, Louisiana, and Southern Mississippi ? Contact Jeremy:

Jeremy Cantrell
(203) 314-2027

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Sunday, October 28, 2012

Total Solutions Plus

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Win with Laticrete at Total Solutions Plus

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Saturday, October 27, 2012

Seen On Jobsite

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Latapoxy 300 pail on the Bleecker Street Subway Station Jobsite, NYC

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Friday, October 26, 2012

Interesting Tool

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Thursday, October 25, 2012

PTK Feedback

Jim & Tom:

I just wanted to thank you for a very professional and highly informative training session on the Laticrete underlayment products you both performed on 10/17.

Having minimal experience with these products, my time up in Bethany was well spent and you should be complimented on an excellent training program.

Thanks again for a well spent day and an additional thanks to Dominic DiCenzo for inviting my group.

Wednesday, October 24, 2012

Storm Coming !

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Not a good time to go fishing in South Florida

Tuesday, October 23, 2012

Nice Email

I received an email from a tile contractor friend:


I am doing fine.  Working  very hard on complicated  jobs (which I like). Playing at least one or two sets of 9 holes of golf a week and making it to all of the soccer games for my two boys who are still at home (the other two are in college this year). Did another 3 days at Fine Homebuilding last week doing videos and articles. The videos are a lot of work but the articles are easy.

I love using the 255 thinset and the glass thinset. I use them every day and the plastic bags are tremendous.

How are the sales going with the new drain assemblies? Have you done a video with them to put on line? It does make it more user friendly. I have used a few line drains that have left me scratching my head."

My reply:



Our new LATICRETE shower drains and our other various LATICRETE pre-formed shower components are doing very, very well! Our Brand, Our Reputation, Our Technical support all contribute to the great acceptance we are receiving! The market appears to like our "Comprehensive Warranty" and our "Total System" approach.

Watch all of our shower installation system videos here. 


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Monday, October 22, 2012

Large Format Thin Porcelain Panels

Large Format Thin Porcelain Panels are becoming popular and are being utilized on many  projects across the USA and around the world.

At Laticrete we have extensive experience & expertise with large and thin tiles dating back to the 1970s.

We provide "customized" Architectural Specifications and Architectural Details for the installation of Large Format Thin Porcelain Panels and are available to be your technical support consultant on your projects.

We have recently updated our informative Laticrete Technical Data Sheet TDS 170 - “Installing Large Format Thin Porcelain Panels” (click here). Read this Technical Data Sheet to better understand how these panels are installed as well as where they should and should not be used. 

Note that these thin large porcelain panels are NOT simply larger porcelain tiles. Therefore, there are very specific installation techniques and installer expertise that are required to successfully execute these installations.

Please let us know if you have questions or require specifications, details or technical support regarding a specific project.

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Sunday, October 21, 2012

Masonry Veneer Installation Demos and Training

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MVIS - Masonry Veneer Installation System demonstrations and hands on training

Our masonry veneer installation system products (MVIS) are incredibly productive materials and a guaranteed method for the long term, permanent, problem-free installation of masonry veneers, thin brick, natural and manufactured stone. 

Click here to watch an installation demo video or for additional info.  


Saturday, October 20, 2012

Seen in NYC

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Friday, October 19, 2012

Hands-On Demos & Training

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Laticrete PTK Educational Programs This week in Bethany

Consider joining us for one of our Laticrete Profit Through Knowledge programs at one of our Laticrete facilities in the USA or around the world !  Click here for more info.  Click here for information regarding dates and locations.
The Laticrete Profit Through Knowledge Technical Seminar is an intensive training program specifically developed for ceramic tile and stone industry distributors, dealers, and other industry professionals who want to become familiar with Laticrete products. Experienced faculty utilizes both classroom instruction and hands-on product demonstrations. Attendees also have the opportunity to meet with key Laticrete personnel.

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Thursday, October 18, 2012

Nice Shirt

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Arnold Hess II
Artisan Tile & Marble, Inc.
Jupiter, FL
I was in FL recently and stopped in to visit a tile contractor friend.  Had a great chat with Arnold.  And had a smile on my face as I saw the shirt he was wearing !

"Artisan Tile and Marble in Jupiter FL has specialized in union commercial tile contracting since 1964. Recently completing tilework on the new Marlins Stadium and at the Breakers Hotel we have a team approach which has led to our success"
Arnold Hess III

Wednesday, October 17, 2012

Who We Are

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Interested in joining the Laticrete Team ? Click here.

Tuesday, October 16, 2012

Autumn Is Here

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Autumn is here, the weather is beautiful & the leaves on the trees are changing colors !  A glorious time to be in the New England States region of the USA !

Sunday, October 14, 2012

Mosaic Art !

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Click here for additional information

Saturday, October 13, 2012

What ?

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Win a Prize !

Send me an email with your description of what's going on here. hbrothberg@laticrete.com

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Friday, October 12, 2012

Went Fishing !

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Fishing in the Bahamas
I went fishing with a few Crossville Tile guys earlier this week !
In the top photo is what Doug Ingham caught ! Appears that a shark had a bit of lunch before Doug landed the fish. We had some lovely Tuna Sashimi 15 minutes after this photo was taken. Lower photo shows Robert Sutnick with a lovely bull Dolphin.

Wednesday, October 10, 2012

Latapoxy 310 For Stone Installations

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Tuesday, October 09, 2012

Reduce Grout Complaints !

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StainProof Grout

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Monday, October 08, 2012

Linear Drains

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Friday, October 05, 2012

Glass Tile Challenges ? Solved !

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Thursday, October 04, 2012

Sound Control

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Wednesday, October 03, 2012

StainProof Grout

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Tuesday, October 02, 2012

Something Important

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Statue of Liberty

Click here for more information

Monday, October 01, 2012

Sign Up !

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Scan the QR code or visit the website to sign up!

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