JobSite Visit NYC

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5000 sq ft / 500 M2 of Laticrete SuperCap self leveling underlayment installed in 3+ hours in a New York City hospital undergoing renovations !

The Power of the Pump.

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Photos from the Big 5 Expo

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Laticrete Middle East took the spotlight at the BIG5 construction show in Dubai, UAE this year as a Construction Solutions Partner. Laticrete Middle East maximized visibility with 2 booths - one indoor  and one outdoor. In addition Laticrete Middle Was was a Gold Sponsorship of the event.

The Laticrete logo was on display across the Dubai World Trade Center site on banners in front of each hall on the columns with pointing arrows in the main hallways.  In addition there were 3 Laticrete logo cubes at the main entrance, 2 electronic boards on top of the entrance from Trade Center Metro Station and 3 tower displays next to a rather large welcome sign across the World Trade Center Metro Station.

The Laticrete logo and message was prominently blazed by the Laticrete SUPERCAP truck in the outdoor Middle East Concrete area. The LATICRETE-SUPERCAP truck system made its International and Middle Eastern debut and generated tremendous interest from contractors operating in the UAE, Saudi Arabia, and Nigeria.

SPARTACOTE and SUPERCAP demonstrations were streaming live on the VIDEO WALL hanging above the indoor Laticrete booth so that booth visitors could get in on the action going on outside. 

Historically, the Laticrete brand is well received in the Middle East region. Visitors from far and wide, from Abu Dhabi and Saudi Arabia to Africa, spoke of the reputation and integrity of Laticrete waterproofng, adhesives, grout products and unique technical services. Our presence at the Big5 was a strategic move to launch the new product lines and to present our new Laticrete SPD products to the UAE and developing construction markets in the Middle East and African continent .

Laticrete International division management was active meeting with key players driving the UAE self-levelling market at the LATICRETE-SUPERCAP pavilion. The energy remained high throughout the week, visitors were inquisitive and showed active interest following demonstrations.

New York Public Library

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New York Public Library

Underground Book Storage Vault 

A few hundred thousand feet of Laticrete-SuperCap self leveling underlayment being installed at night.

Laticrete SuperCap Meeting

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Nice Truck !

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Nice Truck

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Read more about the Laticrete-SuperCap concept.  Click here.

Productivity

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The LATICRETE® SUPERCAP® System is a time-saving, cost-effective method in finishing new concrete or capping existing slabs. This proven lean tool provides benefits right from the start of concrete placement in division 3 and flows through to division 9. It's what gives LATICRETE SUPERCAP the confidence to say, "We Own The Floor℠".
The LATICRETE SUPERCAP System combines a LEED contributing, GREENGUARD certified, low alkali, self leveling cement-based technology with a computer controlled mobile blending unit (the pump truck).
This revolutionary system benefits the entire project from design to completion by providing predicable results that save time, money, and improve overall quality. We call it .... The Next Generation Slab®.
There’s Nothing Like it in the Industry.
Click here to learn more or to watch the video

Productivity

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The Power Of The Pump

Gentlemen,

See below for a compliment we received from one of our customers.  This is a new customer, one that has never seen the Laticrete Supercap Pump truck system before.  Needless to say, they were impressed.  We knocked out a 40,000 square foot renovation project for them in less than four days, including a full shot blast.  The power of the pump never gets old.

The feedback never changes, always amazement.   I also want to add that the plant has got the Supercap product dialed in and the quality is first rate.  It is the best self leveling product in the world.  We recently completed 25 floors in the Freedom Tower.  We used all small bags of Supercap, NO pump truck, installed over polished concrete.  We DID NOT shotblast, we used a slurry coat over the original Supercap primer…………..product is down solid, hard as a rock, not one crack.  Stephen can elaborate more and the very positive feed back he received from the Port Authority of NY/NJ.

Regards, Brian

Brian DeGaray

Principal

Pyramid Floor Covering, Inc.

38 Harbor Park Drive

Port Washington NY, 11050

(516) 932-7200 Main

(516) 779-0571 Cell

From: "Joseph M. Tomei"

Date: January 31, 2014 at 10:53:11 PM EST

To: Sean DeGaray

Subject: Re: 035416006 LATICRETE SUPERCAP SC500

Sean, your operation at the VA over this past week was one, if not the best, operations I've seen ! Your personal were all professional, they all knew what they were doing, and what needed to be done.  And today was Great ! Impressed really ! Great job. Thanks, you got a great team 

Click here to read more about Laticrete-SuperCap and The Power of the Pump !