Tuesday, April 07, 2015

Laticrete and Dessert Compared - A Short Vignette

Message from a friend:

In the outdoor atrium at the street level of the building housing my office, some large granite tiles (about 3' x 3') were being replaced today.  A bag of Laticrete Gold was standing there among industrial-sized buckets, a grinding wheel, and other tools, objects, and materials to be used for the job at hand.  These are all observable in the attached photograph.  I have set forth below the dialog in which I asked for permission to take this photograph.  

“Excuse me, sir,” I said to one of the two workmen on the job site.  He was standing behind his colleague, the latter of whom was kneeling at the side of the square depression into which a new tile was to be placed and placing dabs of a white paste on top of a neatly spread, dark brownish grey, thin layer of mortar.  The new tile is visible in the upper right hand corner of the attached photograph, and the depression being prepared for that new tile is in the upper left hand corner. 

"Sorry to bother you,” I apologized once I had the attention of both workmen.  

The white bag among the various objects on the job site observable in the foreground of the attached photograph was covered with neat blue lettering and the rectilinear logo I have learned to look for at any tile job I pass here in Manhattan or any other place in the world.  “Ahh!” I happily exclaimed to myself.  Pointing to it,  and making eye contact with the man standing, I asked “Is that Laticrete?"

“Yes,” the man standing replied.

“Is that stuff any good?” I went on to further ask.

“Yes,” he immediately responded.  “The best!”  

He was about to say something else, but then paused, seeming troubled by his very quick reply.  Another second or two passed by before he recanted.  "There’s only one better than it.”

“Really?” I said with an inquisitive tone. “What product is that?”

“It’s called ‘Platinum’.”  

Hearing that, the workman who was preparing the depression for the new tile, like a baker dabbing tufts of whipped cream on top of a chocolate cake, looked up to nod his agreement with his colleague’s comment about the Platinum product.  The kneeling man's quiet affirmation reminded me of how the always muted, 5’9” Teller silently indicates his agreement with his 6’6” partner Penn on a Las Vegas nightclub stage.

Looking at the bag and processing the fact that its label said “Gold”,  I said “Oh!  Platinum.  I get it!  I guess that is also from Laticrete.”

“Yes,” came the standing workman's ever quick reply.

“Do you mind if I take a photograph of it?”

“No. Go right ahead,” he said invitingly, while snatching the bag from the objects in which it was nondescriptly standing and moving it to a more prominent position by itself on the flat, ground-hugging cart that he and his partner were using for moving to and fro’ their building materials and tools.  “You can buy it at a place uptown,” and he continued to tell me the name of that place and its address.

But looking at the time on my smartphone – which popped onto its screen after I popped the attached photograph – I realized I was running late to my luncheon appointment, and the name and address of the tile place uptown bounced off my ears like a poorly shot basketball bouncing off the rim of a basket.

“Great!” I exclaimed.  “Thank you!”

I turned to continue on to my luncheon appointment, with the newly planted taste on my mind’s palate of a dessert of rich chocolate cake adorned with dabs of freshly whipped cream.

Click on photo to enlarge

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Wednesday, August 20, 2014

Seen On Jobsite





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Macy's 4th floor
NYC

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Tuesday, March 04, 2014

On The Way To Orlando's Jobsite

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Friday, December 20, 2013

Why Is Peter Smiling ?


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Friday, August 23, 2013

A recently completed job

Henry,
Greetings from the Eastern Shore of Virginia. Always nice to hear from you! We just gutted the Master Bath today and need to move the drain before we can open a bag of 253. Of course we upgraded them to Spectralock. Once the room starts taking shape I'll tag Laticrete again in the photo. Feel free to use that photo if you'd like for starters. Attached is a recently completed job using 253 and all Spectralock. Our installer will only use Spectralock on natural pebbles, no standard grout. :)

Regards,
Dona
Dona L. Danziger
Clay Werks Ltd.
4253 Lankford Hwy.
Exmore, VA 23350
Ph. 757.414.0567    Fax 757.414.0571
www.claywerksltd.com



Click on photos to enlarge

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Saturday, August 06, 2011

Higher Standard Shower

Click on photo to enlarge

Recently completed shower in Kaanapali, Maui.

- HYDRO BAN waterproofing on walls, set with 253 Gold thinset, grouted with SPECTRALOCK Premium Pro epoxy grout, color- Silver Shadow.

- Porcelanosa 17” x  26”  “Silk Verde” Porcelain Tile

- Glass Mosaics from Jeffrey Court installed with LATICRETE Glass Tile Adhesive
- Shower Pan Pebbles from Elemental Stone

All LATICRETE products purchased from Hawaiian Ceramic Tile in Kahului, Maui.


Clients love it.

Have a great weekend!


Isaac Homza
Higher Standard Tile & Stone
www.higherstandardtile.com
808.214.4364
Hawaii State Director NTCA (National Tile Contractor’s Assoc.)

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Saturday, June 25, 2011

Email Received

"Good morning Henry. How are you ? In this part of the world things are great. Work is really good !  We are filling trash cans with empty bags of 253 gold and 252 silver. The support I have been receiving and the knowledge from your representatives is making tile installations like child's play. I've been out of touch with you lately but I'm here to say, the ride along with you guys is awesome. We are spreading the word more and more with my fellow installers to invest that extra 2, 3 dollars in a productive material. It's working.

Have an awesome day Sir ! Best wishes."


Orlando Car
Certified Floor Covering
Owner / Master Installer

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Friday, April 29, 2011

An Attractive Installation


"We just finished this bathroom using a mix of Laticrete products:  Hydroban, Latisil, 220, 253, and 254, Spectralock, and 1600/1776 for the glasstile."
 
Robert Zschoche Remodeling LLC
Kitchen and Bath Remodeling
Custom Shower Installations
25857 Spring Farm Circle
Chantilly, VA 20152
VA Class A Lic # 2705 087502
MD MHIC Lic # 85036
Washington DC HIC Lic # 70106763
Office 703 327 4718
Cell phone 703 930 8829
Fax 703 889 5112

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Friday, August 27, 2010

Diner Tile Installation In Progress





Diner floor tile installation in progress by
Peter Lane
Vancouver, Canada

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Monday, June 28, 2010

Shower Installation In Progress



The tile installer indicated:

"HydroBan till 11:40pm last night. 253R and Permacolor today."

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