Friday, August 31, 2012

Spot Bond Method

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Latapoxy 310 spot bond method for large module tiles and stone
Click here for more information on this incredibly PRODUCTIVE and FAST installation method

Where Do Hobbits REALLY Live ?



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In Hobbiton of course !
Click here for more info.  Or here for even more info.

Thursday, August 30, 2012

Rapid Bonding of Tile & Stone

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Click here for more info

Wednesday, August 29, 2012

New Laticrete Australia Website

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New Laticrete Australia website now online

Tuesday, August 28, 2012

Nice Trailer

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Are you interested in a "Laticrete Message" for your truck or trailer ?  Send me an email: hbrothberg@laticrete.com
Photo courtesy of:
Tom Hambrock
T & J Construction Services
Kitchen & Bath Make Overs
1105 Remington Place
Manchester, TN  37355
931-632-0345

Opportunities At Laticrete in Australia !

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We Continue To Grow !  Do you have the "Right Stuff" to joint the Laticrete Team in Australia? Send your resume to humanresources@laticrete.com.au

Monday, August 27, 2012

Join Us !

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Send me an email after you sign up for our newsletter and we'll send you a Laticrete T shirt. We need your shirt size and UPS shipping address ! hbrothberg@laticrete.com

We Do Facades

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Sunday, August 26, 2012

An App For That !

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Wednesday, August 22, 2012

Hands-On In Sydney


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Joe Tabone (LATICRETE NSW Technical Sales Rep) pictured with
Andrew, Joe Versi, Andrew Drinkwater,  and Phil Mariglia from Amber
Glenn Mannix and Joe Tabone (LATICRETE Australia Technical Sales Reps) spent a very productive day with the team at Amber yesterday. The day saw the group grout 50 display boards that will be distributed to the Amber stores shortly. The stain proof grout that was used in the displays was LATICRETE SpectraLOCK PRO Grout.
Glenn said "the day went so well, we enjoyed interacting with the Amber team and working to create these amazing display boards which feature a fantastic LATICRETE product..."
LATICRETE SpectraLOCK PRO Grout is a patented, high performance epoxy grout that offers color uniformity, durability and stain resistance with extraordinary ease of use.
LATICRETE SpectraLOCK PRO Grout is designed for use on ceramic tile, glass tile and stone applications, both residential and commercial. It can be used both interior and exterior on floors and walls. Ideal for re-grouting applications, LATICRETE SpectraLOCK PRO Grout is perfect for swimming pools, fountains and other wet area applications. Click here for more information.

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Sunday, August 19, 2012

A Banner For Australian Tile Shops

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Send me an email if you would like one of these banners for your tile shop

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Friday, August 17, 2012

What ?

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Thursday, August 16, 2012

Jobsite Visit Today


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I showed up too late to see Joe in action !
Joe Kukla of Custom Flooring Concepts doing the tilework in a new Denny's Restaurant here in the New Haven, CT area.

StainProof Grout - Easy to Mix & Install


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Are these guys happy, or what ?
StainProof Grout - Easy to Mix & Install
LATICRETE SpectraLOCK PRO Premium Grout has all the great features of LATICRETE SpectraLOCK PRO grout – color uniformity, durability and ease of installation – with enhanced performance. LATICRETE SpectraLOCK PRO Premium Grout is Stainproof†, so it’s even easier to maintain. The improved "non sag" formula is even easier to install while providing attractive, full grout joints.
Click here for more info

Wednesday, August 15, 2012

Nice Shirt

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Our Laticrete Australia "Marketing Champion," Shea Charlish, shows off her new Adbri - Laticrete shirt.
Interested in beautiful stone masonry veneers ? Think Eldorado Stone & Adbri in Australia.
Interested in installing or specifying Glass Tiles ?  Consider an optimized, engineered thinset adhesive - Laticrete Glass Tile Adhesive.  Click here for more info.

Tuesday, August 14, 2012

Medium Bed Adhesive Mortars



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Medium bed adhesive mortars are ideal for installing large module tiles and stone and when installing over "less than smooth" surfaces.
Interested in a no cost bag to work with ?  Send me an email: hbrothberg@laticrete.com

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Monday, August 13, 2012

Laticrete Linear Drains




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Laticrete Linear Drains are part of a comprehensive Laticrete System approach to showers and wet areas.  From the grout to the tile adhesive to the waterproof membrane to the mortar bed to the drain - a total, comprehensive warranted system.
Click here for more information.

OK, What Is It ?


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Ukrainian folkloric sculpture that was recently unveiled in Kiev
The glitter appearance is provided by our SpectraLOCK Dazzle grout, sold by our Kiev distributor!

Sunday, August 12, 2012

New Zealand - More !

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Are you interested in joining us for this event ?
 An Important Laticrete Message - We Help Make Tile & Stone Facades Possible !
 Nick Dore and Jared Caldwell at nextdore's incredible showroom facility in Christchurch, NZ
 An Italian Classic ! A Fiat 500
Imagine traveling from New Zealand to various Pacific islands in this type of trading vessel

Wednesday, August 08, 2012

Retro ! In Auckland, NZ

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Mark Frazerhurst Architect
Spent a good part of the day today visiting Architects' offices updating their interior design libraries with Laticrete "StainProof Grout" color selection tools.
Visited a rather interesting architectural practice with a very "Retro" office.  A chain hoist in one area and a decidedly Retro refridge in another area !

 Posing with Kenny Ko of Y Not Tiling
Had a great afternoon chatting with key, important tiling contractors. Discussed a range of interesting issues.

Tuesday, August 07, 2012

The Laticrete Team in New Zealand

 Part of the Laticrete crew in New Zealand - Dale, Kent & Nate
Laticrete 125 Sound & Crack Adhesive
Sound Control under tile & stone is a serious issue in New Zealand.  Competitors offer labor intensive multi-layer solutions to this problem.  We offer a thin, fast-to-install, highly productive single step solution !
Laticrete 125 Sound & Crack Adhesive is a superior crack prevention and sound isolation adhesive mortar. Independently tested to ANSI A118.12 specification for crack isolation for ceramic tile and stone installations and independently tested to ASTM E2179 and ASTM E492 for impact sound isolation. Laticrete 125 Sound & Crack Adhesive is a single component adhesive mortar which takes the place of costly time consuming membrane or mat systems by allowing for faster, more effective tile or stone installations.
Prevents transmission of cracks from the approved substrates to the tile or stone finish when subjected to horizontal in plane movement of cracks up to 1/8" (3 mm) under normal usage.
    Single component, just add water
    Contains 33% post consumer recycled materials
    Superior workability—equipped with lightweight technology
    GREENGUARD certified, LEED compliant
    Reinforced with Kevlar®
    Equipped with Microban®
    "Extra Heavy" Duty as per ASTM C627 Robinson Floor Test

Read more - click here

Sunday, August 05, 2012

Auckland Today

Auckland, New Zealand - The City of Sails
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Global Tile - The Laticrete Team in New Zealand

Venison burger for dinner tonight !

Saturday, August 04, 2012

Australian Master Tilers Association Training Programs

A recent post by Frank Moebus on the Australian Tiling Forum:
Thanks for your time yesterday Henry, it was extremely informative.

I had the pleasure of visiting the Laticrete Training Facility in Brisbane. The classroom and hands on training areas combined with the visitors and accommodation center are extremely well set up. Laticrete's commitment and investment into ongoing training and support is unrivaled in the Australian Market as far as I am aware. Yes, you read right, accommodation for interstate and regional contractors wanting to attend these sessions is available. Congratulations, we need more of these facilities.

I would encourage everyone to attend as many of the training events Laticrete is offering as you can. While in these training sessions you will be introduced to Laticrete products, their characteristics and use, the real focus of these sessions is not so much the products but on increasing productivity and thereby the profitability for the tiling contractor.

The culture Laticrete have developed worldwide is centered around contractors being part of the "Laticrete Family" and based on what I have seen and heard during my chat with Henry and Nick, I strongly believe they mean it literally!!!

Again, thanks very much for your time, your support for the industry and the Association. I can't wait for these training and information sessions to start early next month.



Friday, August 03, 2012

Australian Master Tilers Association

 Nick Collett - Laticrete Australia & Frank Moebus - Australian Master Tilers Association
 Nick & Frank examining Laticrete "on the road" training vehicle
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Nick, Frank & me !
Nick and I spent time chatting today with Frank regarding the Australian Master Tilers Association and the commitment that Laticrete makes to "hands-on" training & educational programs for tile installers.
In the next few months Laticrete will be sponsoring in conjunction with the Australian Master Tilers Association a series of Learning Exchange programs for tiler installers ranging from "StainProof Grout" installation techniques to fast, thin, highly productive sound control materials & methods.
Chat with your local Laticrete technical representative to obtain an invitation to attend. Or click here.