Monday, December 09, 2013

Laticrete Ranked First by Independent Research

Clear Seas Research, an independent market research firm, gave Laticrete top marks among tile industry manufacturers for service, support, training and product performance in its new 2013 CLEAReport on Tile and Stone Installation Contractor Market Survey.        
Contractors in our market were asked, "What one brand is best for…" and Laticrete was ranked first in customer support, technical support, sales representative support, website and warranty. Laticrete also tied for first in brand name/reputation, breadth of product line, best overall product performance, availability and best training/tips. 
"Without the dedication and hard work of our incredible employees and distribution partners, we couldn't make this happen," said Edward Metcalf, Laticrete President North America. "We strive every day to provide the best construction solutions to our contractors and can't thank them enough for helping make Laticrete number one."
The overall purposes of the study were to measure opinions and understand current trends from professionals involved in the tile and stone installation industry. The study focuses on all major types of tile and stone installation products, including setting materials, surface preparation, finishing products and tools/equipment. This in–depth industry study provides accurate and up to date information on current and future product demand, competitive positioning and green building.

The 2013 Tile and Stone Installation Contractor Market CLEAReport measures opinions and current trends from professionals involved in the tile and stone installation industry. The study focuses on all major types of tile and stone installation, including setting materials, surface preparation, finishing products, and tools/equipment.  Research objectives include:

    Which manufacturers are primarily used and/or preferred among tile and stone installation contractors for the following categories:  organic adhesives (mastics), backer boards for floor and wall tile, crack isolation products, cementitious grouts, epoxy grouts, cement based mortars (thin-set), waterproofing products, cleaners, sealers, wet saws and diamond blades, tools and sound reduction products.

    What are the general business activities and specific applications used by tile and stone installers?

    Which tile and stone products are most often purchased and from where are these products most often purchased?

    Which product attributes are most important to the installer in the selection process?


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